Karl Lagerfeld revitalized Chanel, merging his vision with Gabrielle’s legacy to create innovative, iconic collections. Successor Virginie Viard maintained the brand’s relevance, introducing a softer aesthetic. Now, Matthieu Blazy brings a romantic reinterpretation of Chanel, continuing the evolution of the brand while honouring its founding principles and answering the evolving needs of the Chanel women. Continue reading