A new addition to the Kingstonian social calendar is the Jamaica Rum Festival. A festival quite literally dedicated to the regions finest, the Jamaican delicacy, its rum. The islands major rum producers partnered up to provide consumers with a 360 experience revolving around the aged beauty. They promised to give us …

rum, art , food and music.

To which they delivered. The festival, which doubled in size since its inaugural 2019 staging was one not to miss. From seeing your fav instagramers in 3D to hearing some of the best Jamaican musicians live, rum festival had us and our weekend booked and busy.

This was a social event

You could have chilled with your family, your friends, your coworkers or your pseudo friends and still have a great time. The festival offered many festivities to keep you engaged. From shopping for unique pieces in the artisans village and booths to a full rum experience sans the St.Elizabeth part. Rum festival had a lot to offer.

The food court was fully stocked ensuring there was something for everyone. Organizers took special initiative in creating a mini food festival in the food court by having a live food station with entertainment of all kinds along with audio and visual connections of whats going on in the main section of the festival. No matter where you ventured to you were emerged heavily in the experience.

weekend vibes

The festival spanned 2 days taking up the weekend of the dedicated rum drinker. Each day, like eyebrows, were different yet similar with the main difference being the evenings line up. Day 1 hyped us up with a few Dancehall acts where we saw performances from Protoje + Indiggnation, Ding Dong + The Ravers, Bugle and Spragga Benz who closed the night. Day 2 blessed us with Reggae, the perfect cool down for the ending of the festival. With Bigship sailing through our air ways and the Fire Man a bun out di wicked dat come against wi made the live performances very festive. But nothing was as sweet as CoCo Tea.

Rum Festival offered edutainment through its seminars and heritage house, walking guests through the aging process of rums on the island. The title sponsors took initiative in educating patrons on key rum notes to consider once food pairing. There was much to do, much to see, much to taste and so much to experience. Rum Festival 2020 was one for the books. There’s already whipsers and querries of what the Spring festival will do next year.

videos and photos from JaRumFestival

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